ʻO ka Top 6 Pūnaewele Pāʻoihana Nā Mea i Ui Hoʻololi

01ʻO kaʻOihana Ice Bucket -ʻO ka ALS Association

ʻO kaʻoiaʻiʻoʻaʻole pono kēia hoʻolaha pāʻoihana kaiapuni i nā'ōlelo e pili ana i kona holomua nui. ʻO ka hopena,ʻoʻoeʻo ka Ice Bucket Challengeʻoe iho, aiʻole i kohoʻiaʻoe ma ka hoaaloha a me ka pilina o kaʻohana. ʻO ka noʻonoʻo maoli nō ia i nā makahiki he mau makahiki ma mua o ka hoʻokōʻana o ka ALS Association, akā, ua lilo ia i mea hōʻailona ma hope o ka hopena o Lauka Lauka ma luna o kahi hōʻike ma ka hōʻikeʻo The Today Show in July 2014.

No laila, he aha ka hōʻailona Ice Bucket Challenge a me ka ALS Association a pau? ʻO ke ALS, aʻo Amyotrophic Lateral Sclerosis (ʻike nuiʻia e like me Lou Gehrig's Disease) he mea ia e pili ana i ka hikiʻana o ke kino e neʻe a hana, a hiki i ka hopena hiki i ka hoʻopihaʻana i ka'ōpū. Ke hoʻomakaʻia keʻano eʻikeʻia, aia ka manaʻo e pili ana i ka numbness ma nā lima a me nā wāwae, a pēlā, e ninini ana i kahi bākeke o ka wai anuanu ma luna o kekahi mea iʻike i kēlā mau hōʻailona.

ʻO ka lanakila nui o ka pāʻani, i hoʻolahaʻia e like me ka firefire ma luna o nā kumuhana kaiaulu,ʻo ia ke kohoʻia o kekahi ma ka wikiō. ʻO ka hopena,ʻaʻole nā ​​kānaka e nānā wale ana, akā, uaʻae lākou e hoʻokomo mākaukau no kahi kumu kūpono. Ua kaulana nā mea kaulana i ka honua holoʻokoʻa i kā lākou mau wikiō pono'ī, a uaʻoi aku i ka nui o nā wikiō'eleiona miliona miliona i Facebook. He moʻolelo lanakila nui loa i loaʻa i nā haʻawina nui i ka ALS Association.

02 Aia I Ka Pili? - Blendtec

He aha keʻano o ka maniac e hoʻokomo i kekahi iPhone a iʻole iPad i loko o ka mea holoi? ʻAe, he meaʻike pilikino maikaʻi maoli nō,ʻo ia ka mea. Loaʻa nā pāʻoihana a me nā meaʻikepili no nā mea hui likeʻole ma mua o nā makahiki, aʻo ka hapa nui heʻoi aku ka maikaʻi o nā mele e like me ia i hana muaʻia. Hōʻike i ka mea hoʻonani e hana i ka'enela, ka hulu, ka hau hau, a pēlā aku. ʻO Tom Dickson, ka mea nāna i hoʻokumu i Blendtec, he manaʻo'ē aʻe kona. Uaʻike nā kānaka a pau i ka mea hana lepo e hiki ke hana i kēlā mea, akā hiki iā ia ke hoʻohui i nā mea a nā poʻe iʻike ai he paʻakikī?

ʻO ia ka manawa i hanaʻo ia i ka Will Blend? Nā pūnaewele pūnaewele pūnaewele, e hāʻawi ana iʻelua mau pale palekana a me ka waihoʻana i ka blender i ka ho'āʻo hope loa. ʻO nā mea a pau i nā pōleʻele golf a me nā marbles, i ka cubic zirconia a me ka hapalua o ka moa i moa. Akā, i ka wā i hoʻolei aku aiʻo Dickson i kekahi iPhone i loko o ka mea holoi, ua hewa ka pūnaewele. ʻO ka wikiō, i kēia lā, ua loaʻa i kahi 12 miliona manaʻo. I kona kauʻana i ke iPad i loko o ka mea holoi,ʻoi aku ka nui o 18 miliona poʻe. Ua hoʻokaʻawaleʻia nā wikiō i nā pāpili kaiaulu miliona mau manawa, a ua piʻi aku ka kūʻaiʻana o ka Blendtec blender i 700 pakeneka.

03 "Hoʻoweliweli e like me ke kanaka, Man" - Old Spice

Ua ulu nuiʻo Old Spice. He mea hoʻohenehene. E haʻi aku i kekahi i kekahi a hoʻomanaʻo lākou i ka heʻenalu heʻenalu me ka leo mele, a me kaʻikeʻana i ka'ōmole i loko o ka lumipaku o ka makua kāne. ʻAʻole ia he uhi a maikaʻi paha. ʻAʻole loa e hele. ʻAʻole maikaʻi. I ka malamaʻo Fepeluali o ka makahiki 2010, he kūlana nui e pili ana i ka suave a me ka naniʻole i hoʻolahaʻia e Isaiah Mustafa i nā eawa, a me ka Internet. A me keʻano pilikino o ka hoʻomākaukauʻana, ua nānāʻia kaʻoihana loiloi i kēia manawa, ma kahi o 54 miliona manawa.

Eia naʻe, ua hoʻokomo ka pāʻani i ka mea hou i ka wā i hoʻomakaʻia aiʻo "Smell Like a Man, Man". Ua hoʻonāʻia nā pā o nā hoʻolaha (a he nui nā mea) e nīnau iāʻIsaia i kahi nīnau ma Twitter. Ma mua o ka loaʻa waleʻana o kahiʻano pilikino pilikino e like me kahiʻano pane paneʻe, ua pane ka meaʻo Spice i nā nīnau i loko o keʻano o nā wikiō i hanaʻia. Ua loaʻa i kahi o 180 mau pane likeʻole, a ua loaʻa iā ia ma kahi o 2,000 mau nīnau i loko o 48 mau hola wale nō. ʻO ka hopena -ʻo ka 105 miliona o nā manaʻo YouTube, $ 1.2 biliona i loaʻa nā pāʻoihana i loaʻa, he 2,700 pakeneka, 800 pakeneka a me 300 pakeneka i Twitter, Facebook, a me OldSpice.com, a me ka Old Spice YouTube pūnaewele lilo i ka mea i kākoʻo nuiʻia ke kahe o ka wā.

No ka hoʻokomoʻana i kekahi o kēia mau mea ma keʻano, i loko o nā 24 mau hola o ke kaiokala, ua nānāʻia nā wikiō i nā manawa he nui aʻe ma mua o ka'ōlelo Pelekikena a ka Pelekikena Barack i 2008. Ponoʻole e'ōlelo, ua lilo ia i hoʻokahi o nā hiʻohiʻona o nā pāʻoihana kaiaulu hou.

04ʻO ko mākou mau pāʻaniʻo F ** ke aliʻi nui - DollarShaveClub.com

ʻO ka'ōlelo kiʻekiʻe ma luna o kēia pākaʻina haʻihaʻi "ʻo ia ka mea e loaʻa ai iāʻoe nā poʻeʻaʻole e kaomi i" skip ad "ma YouTube."ʻO ia ke kumu o ka lanakila nui o kēia 90 maukona. ʻAʻole nō ka pāʻokoʻa a pau e pili ana i nā hana kūikawā a me kaʻike nui o kaʻike kālā. ʻO Mike, ka mea nāna i hoʻokumu i ka hui, ke kamaʻilio pūʻana meʻoe e like meʻoe he kanaka maoli aʻaʻoleʻo ka lehulehu o nā pepeiao kūikawā a iʻole ka lehulehu ākea.

I loko o ka hoʻolaha, hoʻolahaʻo ia i kāna'ōlelo me kaʻona a me ke'oniʻaka e like me kahi'āpana kūmāmāʻoi aʻe ma mua o kahi pitch no ka lawelaweʻana i ka'ilihue hou. Eia wale keʻono:

"No ke kālā ma ka mahina, hoʻouna mākou i nā kuakō kiʻekiʻe loa i kou puka. ʻAe. He dala. He mea maikaʻi anei nāʻiliahi? ʻAʻole.ʻO kā mākou mau'olima f ** aliʻi nui. "

ʻO

"Ke manaʻo neiʻoe he pono i kahi pahi e hoʻouluulu ai, kahi kukui, kahi mea huki hope, a me nāʻumi umauma? He hoʻokahi lauoho o kou makuakāne makuahine a me Polio. "

ʻO keʻano o ka wikiō, eʻoluʻolu ana i ka leʻaleʻa i ka mea hoʻokumu i kēlā manawa i kēia manawa (e'ōlelo ana he nui ia i ka tennis keʻikeʻo ia i ka pōleʻa) he pāʻia koke. Ke nānā nei nā kānaka a pau, a ua hoʻokumuʻia he miliona o nā manaʻo (e like me kēia manawa, uaʻoi aku ka helu i 25 miliona), a ua unuhiʻia he miliona miliona no ka mea i loaʻa i nā mea iʻikeʻia.

ʻO kēia kamaliʻi liʻiliʻi nonaʻo Unilever i kūʻai, a kūʻai iā ia i loko o ka $ 1 Bill no ka loaʻa kālā. Mai ka paʻi muaʻana o kēlā wikiō i ka pāʻani pāʻani kaiaulu, ua noi nā meaʻai ma nā wahi a pau no ka "Dollar Shave Club e like me ka mea." He aha ia? ʻAe, kelepani, ka pōleʻele, nā mea noʻeau, a me ka pāʻaniʻana i kahi pūnaeho pale. Akā,ʻaʻole kekahi o ia mau mea ināʻaʻole pili ka huahana a lawelawe paha i ka mele. Uaʻikeʻo DollarShaveClub.com i kahi pilikia no ka hoʻoholoʻana o kekahi. He mea nui ke kūʻaiʻana i ka huapalapala Razor, no laila,ʻaʻole e loaʻa kahi ala e hāʻawi ai iā lākou i kahi kālā maʻamau ... a kūʻai aku iāʻoe? ʻO kēia ka hana hou.

05 E mālama i nā'ā'ī - Burger King

ʻO ka pāʻani pāʻani no ka Subservient Chicken, ka mea i pākani i nā mokulele i ka makahiki 2004, he leʻaleʻa akāʻaʻole mea nui. I kekahi hoʻolaha, uaʻikeʻoe i kahi kanaka e nānā nei ma luna o kekahi mau polaroid (e hoʻomanaʻo i kēlā mau mea) i ka haʻiʻana i ka moa i ka mea eʻaʻahu. Maikaʻi loa. Akā,ʻaʻole i kūpono i ka mea i hiki mai.

Ua aʻoʻia nā mea nānā e hele i SubservientChicken.com, kahi i hoʻokipaʻia ai lākou me ka nānā pūnaewele pūnaewele o ka moa he 6ft. Kū waleʻo ia ma laila, e kali ana i nā poʻe e kākau i nā hua'ōlelo a pane. Aʻo ia ke kumu i hoʻoikaikaʻia ai kēia hana e like me ia. Ua noi nā kānaka iā ia e waiho i kahi hua manu, e hoʻohei i ke kaula, Moonwalk, a hoʻololi paha i nā kukui. A ... ua hana.

Manaʻo nā kānaka e pili pono ana lākou me ka moa, akā i kaʻoiaʻiʻo, ma mua o 300 mau pane i paʻiʻia a kauʻia e pane i nā hua'ōlelo. A ināʻaʻole kekahi o nā kuhikuhi i loko o kēlā 300, e hōʻole loa ka moa e hana, aiʻole i keʻano o kekahi meaʻino, e kīkoʻo i kona manamana lima iāʻoe.

Ua holo aku ka huakaʻi. Nui ka manawa. Uaʻoi aku iʻoi aku i kahi piliona haneli, aʻaʻole nō paha he wahi pono loa o kaʻoihana kūʻai i hele i ka viral. "ʻO kēia kekahi o nā hōʻailona mua o ka pānaʻiʻole. Ma mua o ka manawa, ua nānāʻia nā mākaʻi kūʻai a me nā keʻena e ka moʻolelo '-ʻo kahi'ōlelo hōʻino wau, "i'ōleloʻiaʻo Rai Inamoto, VP & Chief Creative Officer o AKQA. E hoʻomanaʻo, ua hoʻi hou kēia i ka makahiki 2004 ...ʻaʻole i paʻi ka iPhone i nā hale kūʻai a hiki iʻekolu makahiki ma hope mai, i ka mahinaʻo Iune o 2007.ʻAʻole nā ​​mea kelepona. ʻAʻole maʻalahi ka hoʻoheleʻana. Akā naʻe,ʻo kēia huahana i kūkala maoli i kaʻoihana hoʻolaha i kona kumu.

06ʻO ka Hoʻomākaukau Kūlohelohe - Nalu

ʻOiai ua hala kekahi mau wāwae i kēia manawa,ʻo ia me ka hoʻokomoʻana i nāʻeke i hoʻohālikeʻia i ke kino a me ka pāʻeleʻeleʻele o ka "ʻeleʻele i ke keʻokeʻo", ua hanaʻo Dove i kahi hoʻolālā e kūʻole ana i ka kūʻaiʻana i nā huahana; ʻo ia ka hoʻololiʻana i ka lāhui a me ka manaʻo o ka nani maoli.

Ua loaʻa ke aʻahana ma Lādana a me Kanada, me nā leka uila e noi ana i nā mea hoʻohana inā he momona a kūpono paha ke kiʻi, hina a nani paha, a me ka'ūpī a nani paha. Hoʻomaka ka hoʻomakaʻana o ke kamaʻilio e pili ana i ka nani, a me nāʻano o ke kaiaulu e hele i ka lima me nā'ōhula pāʻani kūikawā no ka nani.

Akā naʻe,ʻo ia ka "Nānā Hou o ka Hoʻohālike" i hana i ka pāʻani i kahiʻoihana kiʻekiʻe. Ke hōʻike nei ka pīʻani i kaʻoiaʻiʻo o kēia mau lā,ʻo ka mea paʻikā wale nōʻaʻole ... e haʻi ana i nā mea nāna e pā. Hoʻomaka kākou i kahi wahine'ōpiopio me kaʻili o kaʻili, kino, aʻaʻohe make. He naniʻo ia, akā,ʻaʻoleʻo ke kiʻi o ka maikaʻi keʻike nei mākou i ka hoʻolahaʻana i kēlā me kēia lā. A laila hoʻomaka ka hana. ʻO ka lauoho lauoho a me ka hanaʻana, kahi kiʻi kiʻi kūʻai nui, a me nā hola o ke kau houʻana i Photoshop. Ma ka hopena o ke wikiō,ʻaneʻane hikiʻole ke hoʻomaopopoʻia keʻano o kēia mamana i ka mea iʻikeʻia ma ka hopena.

ʻAʻole kēia i hoʻopā wale i kahi aʻalolo,ʻo ia ka mea hoʻohālike e kamaʻilio e pili ana i ka pilikia me ka nui o nā hoʻolaha a me nā hoʻokipa. ʻAʻole kūponoʻole nā ​​paepae, aʻaʻole loa e ola nā kānaka i ka nohona i kēlā me kēia lā. ʻO ke kanaka kūpono a wahine paha aia wale nō ia i loko o ka honua o nā wahaheʻe i hoʻohanaʻia e kūʻai aku i nā huahana.

Ua liloʻo Dove i poʻokela no ka nani maoli. ʻO kēia wikiō iʻoi aku ma mua o 19 miliona mau manaʻo i kēia lā, aʻo nā kiʻi'ē aʻe'ē aʻe iʻike i ka holomua like. ʻAʻole waleʻo Dove i lilo i kahu no nā wāhine a pau, nāʻano a me ka nui,ʻike lākou i ka piʻi nui o ka kūʻai. Mai $ 2.5 biliona, iʻoi aku i ka $ 4 biliona ma hope o ka paioʻana o ke kaua.

No nā papahanaʻeono i hōʻikeʻia maʻaneʻi,ʻo ka mea nui loa kēia. E hoʻolālā i ka kūkākūkā e pili ana i ka nani, a hoʻonui i ka kūʻai aku i ka manawa like. He mea hoʻonani.